PACKAGING…BAH
A point I’ve made in the
past concerns product testing. I would assume (perhaps falsely) that when a
product is designed, before it’s put into production, someone (I don’t care
who) actually tries to use it. Perhaps have steel enclosed cases for teenagers
and tissue paper wrapping for old folks. I know this may sound irrational, but just
call me crazy, what do I care?
I mean to me this is only logical. But having said this I’m beginning to wonder
if the word ‘logic’ and ‘common sense’ can be used in the same sentence. I know
it can’t be when you say ‘government’…..you can never use ‘logic’ at the same
time with common sense. It doesn’t work. I think it’s kind of like those
spelling rules we learned in elementary school…..you know… ‘i’ before ‘e’ or
something like that.
To prove my point let’s examine a few products I know we’ll all familiar with
and that you can probably relate to:
Plastic cereal bags inside the box - The way I figure it, the intention of
these bags is to insure freshness for something like two hundred years. I don’t
know if there is an expiration date on a cereal box, but in my opinion, there
isn’t any reason for one to exist. Unless you open one of these, there simply
isn’t any way for air, water, moisture, steam, sweat, carbon dioxide or any
other element to destroy the natural snap, crackle and pop of your favorite
breakfast meal. The fact that you have to use something on the order of tin
shears to open a bag should be an indication of how serious the manufacturer is
about keeping their stuff fresh. If George Washington had these at Valley
Forge, the ones unused could still be used in the ongoing conflict in the
middle east.
Speaking of tin shears, if you drink wine, keep those babies out on the kitchen
counter. It seems the wine companies are sealing their bottles with tin and are
almost impossible to cut open so you can get to the cork. Wine in a box is
looking more and more attractive to me. Since the government tracks everything,
I wonder just how many wine related injuries are reported each year?
Medicine bottles (see how easy it is for me to transition?) don’t need any
comment as we all know how difficult these are to open. They are obviously
‘child proof’ but after trying open one where you have to squeeze and then
press down or press down and then squeeze, you end up spilling the pills out on
the floor and you think your dog has grabbed a couple and wolfed them down. So,
you grab the animal, open their mouths and not finding anything, go back and
try counting the pills to see if they are all there, of course everyone knows
that loose pills on the floor get snapped up as quick as a wink. However, when
you try to insert a pill into a dog, he will carry it around in his mouth for
up to three days and then vomit it out on your pillow as you are trying to go
to sleep. I’m careful with my vitamins and supplements and haven’t had this
problem, but a friend of mine with E.D told me his dog embarrassed himself at a
birthday party for their family. This is probably one of those urban legends.
Thank God for Spotify and Amazon Music. They have saved us from those open
proof CD ‘jewel’ boxes? I’ve found the best way is to just take a hammer to one
and smash it open, and then I buy another case for it from some electronics
store. It saves me a lot of grief and frustration. Of course, you have to be
careful that you don’t crunch the CD, I’ve done that a time or two.
I’ve saved the best for last. Those ‘clam shell’ cases that are used to package
just about everything. Tin shears are not useful for these. You need industrial
saws and drills; sometimes a sledgehammer is most effective. By the time you
actually touch the product, you’re so mad and worn out… all of the joy of
buying it in the first place has melted away and you’re hacked at yourself for
getting all sweaty and frustrated over a piece of plastic. I realize these are
designed to prevent theft, but couldn’t they work a deal out where they would
actually open the box for you after you have paid for it? Who hasn’t cut their
hands or fingers on one of these? A paper cut is sissy stuff compared to one of
these.
My original
point was that I don’t see how anyone in their right mind could package these
things and then not try to see how easy or difficult they were to open. But
there I go using logic again. If they do use any sort of product tester, they
must be about fifteen years old and into heavy body building.
I was watching the nuclear buildup going on in Iran and I think I have stumbled
upon a reason. Iran’s population is getting older and they need to build some
sort of nuclear device to help their aging population open these Western
packaging issues. We are to blame.
We might want to consider looking into this as well. Tin shears and electric
saws don’t seem to be working for me.
What’s your solution?
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Thanks, see you next week…Peary Perry